Tallaght University Hospital (TUH) & its Foundation (TUHF) have launched a new brand to help deliver innovation in the Med Tech space.
The Innovate Health Tallaght University Hospital brand’s aim is to attract both domestic and international investors/partners to allow the centre to continue its work.
Originally launched in 2021, Innovate Health TUH aims to attract potential investors and partners in a competitive market which includes household names like the Mayo Clinic, Harvard Medical School and Stanford Medical School.
To reflect the ambitious nature of this funding drive, the new brand and website were launched by Tánaiste and Minister for Enterprise, Trade and Employment Leo Varadkar T.D. at an event hosted by Tallaght University Hospital Foundation (TUHF) in the Museum of Modern Literature (MoLI) in September 2022.
The event brought Ireland’s foremost business leaders, policymakers, and health innovators together to mark Innovate Health TUH’s first year in establishing and growing Tallaght University Hospital’s ‘Innovation Model’.
Developing a global brand with substance
Named ‘Innovate Health Tallaght University Hospital’ the innovation centre’s singular aim is to revolutionalise healthcare here and across the globe.
This new breed of MedTech will facilitate idea generation, problem-solving and implementation while focusing on key areas such as brain health, chronic diseases and ageing. By combining new ideas with digital health technology they will enhance the delivery of healthcare. In doing so, Innovate Health TUH will provide better outcomes for patients.
WONDR worked closely with Ringers to define the brand and deliver a new brand identity, visual language and website.
The new website encompasses the brand vision, the depth of expertise in the innovation centre’s team leadership and the centre’s success to date. The digital product profiles alumni technology ideas and partnerships and gives clear and concise access to stakeholders on how they can work with the brand.
By utilising aspects of the hospital’s heritage and reputation, we created a living, breathing innovativion brand that communicates ambition, experience and expertise.
Oisín Hurst — Brand Director, WONDR
Originally published at https://wondr.io on October 18, 2022.
